T: 01752 695806
M: 07754 810546
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What we do - Our Tourism Research Services


Tourism Research Solutions is an independent tourism consultancy based in Plymouth, UK. Using quantitative and qualitative methods, we can provide support to public and private sector organisations in Devon and Cornwall across all the sectors which make up the industry. Our organisation is dedicated to providing objective, affordable, and robust independent research that contributes to clearly defined marketing strategies.

In terms of the service we provide, a focus is placed on feasibility studies to analyse developments within an existing or new venture, and marketing reports to effectively gauge regional performance, and illustrate viable options for the domestic market.

The Feasibility Study:


  • Feasibility studies are designed to gauge the suitability of tourism projects. Using primary and secondary data, this research is designed outline the viable options to ensure sound tourism development.

    • Market Analysis:


  • Tourism is highly vulnerable to fluctuations in the wider economy. As an export industry, detailed, accurate, and robust, intelligence is often required to generate a competitive edge in the domestic and outbound sectors.

    • Destination Branding:


  • Destination branding ensures a clear image is projected to potential markets. If a destination focuses on harnessing the perceptions that tourists have, this can help in the rejuvenation of local economies by fostering an association between historical trends and the wider visitor experience.


    • Marketing Reports


    Marketing reports relate specific trends to the sustainability of private or public sector projects. Using primary and secondary data, this type of research analyses positive and adverse effects on tourism development across all the component parts of the industry.

    Unlike the feasibility study, the marketing report works to correlate known trends and impacts with strategic marketing that helps you to understand your position. The types of research described above are intended to assist public sector bodies based in the region, businesses in the private sector, and promotional events integral to regional economic development.

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    A feasibility study provides a client with an assessment of how plausible a specific idea is from an industry perspective.

    Based on an in-depth impact analysis, and a consultation, data is generated from three standpoints: a detailed socio-cultural, economic, and environmental impact assessment using current examples, a discussion of how this may correlate with foreseen expenditures, and an analysis to gauge the idea’s viability based upon primary and secondary data.